Christy Wright's Business Boutique

The Business Boutique is a growing community of women who are making money doing what they love. In each episode, business coach and Ramsey Personality Christy Wright takes a deep dive into topics like marketing, selling, social media and profits. Episodes include featured interviews with top experts in each of these areas. Christy delivers motivating and thought-provoking messages while sharing stories of women who have found success that will inspire you on your journey. More at
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Now displaying: 2020
Feb 4, 2020

Embrace Your Past and Tell Your Story


1:20 Sharing Your Story

6:38 Three Reasons You Should Tell Your Story

14:44 How to Tell Your Story with Jamie Ivey

39:10 Encouragement: Wisdom Is Not Weakness


2020 Business Boutique Goal Planner

Get going on your goals and make 2020 your best year yet! Order the new Business Boutique 2020 Goal Planner at and use the code BBPLANNER to receive Christy’s Setting Goals video that you can watch right now!

If you have a success story you would like to share with the Business Boutique community, email me at

New podcast episodes are available every other week.

For years, I’ve been sharing my story of growing up with a single mom who built a business (a cake shop) when I was six months old to raise and support me.

This story is a huge part of my passion and heart behind Business Boutique.

I love sharing the memories I have of our late nights and early mornings in her cake shop. I learned so much from those years helping my mom build her business from the bottom up. But you know what I don’t share as often? How hard it was.

There were so many hard times we had to walk through together. Like the time her cake shop was broken into at two in the morning, or the time we ran out of gas on the side of the road while it was raining. Many of those early years were spent in the trenches watching my mom raise a child and build a business completely on her own.

But it was both those good times and those hard times that made me who I am today.

See, there is power in telling your story. When I share my story, it really ignites the passion in me to champion women from all walks of life who are chasing their dreams like my mom was. And this is the same reason I’m constantly telling you to tell your story too. I tell you to not worry about selling, but to just tell your story—to start with your why.

But the truth is: A lot of people are scared to share their story. When we start to explore our past, we tend to focus on the negative parts of it. And when we see only the negative parts of our story, we immediately feel inadequate and disqualified to do the things we want to do.

But I want to encourage you today: It might just be those parts of you—those “inadequate” beginnings—that position you to do something that no one else can do but you.

So, let's talk about some of the unbelievable benefits that come when you tell your story—both the good and the bad:

Three Reasons You Should Tell Your Story

1. It creates connection.

Sharing your story causes a ripple effect. It's contagious!

It's amazing how many people think they’re the only ones who feel the way they feel or have experienced what they’ve experienced. But when you open up and share your story and your heart, others realize that there are actually other people out there who can relate to their situation. And you know what? Realizing they’re not alone gives them the freedom to open up and share their story as well!

I love how Craig Groeschel puts it: “We might impress people with our strengths, but we connect with people through our weaknesses.”

2. It brings hope.

Think about it this way: Your story's not just yours. Your story is something that God wants to use to give other people hope for the future—to give them hope through hard times and scary moments.

Are you going through something hard right now? Maybe God wants to use you to shine a light to others.

It's not just an option for you to share your story. It's your responsibility to steward this story that God wants to use to bring hope to other people.

3. It can become your passion.

Dave Ramsey has built an incredible business helping millions of people get out of debt. How did this become his job? He went bankrupt and lost everything in his 20s. Because of that experience, he vowed never to take on debt again—and today, he’s successfully helped millions of others do the same thing.

Your story—no matter how dark or how difficult it is—can become your life’s work when you share it with the world.

There are so many incredible benefits to sharing your story. Don’t be ashamed of it. Let it be your testimony that glorifies God because of what He’s brought you through.

So, share your heart. Tell your story. Don't keep it to yourself. God wrote your story, not just for you, but because He wants to bless others through it as well.

How to Tell Your Story with Jamie Ivey

My good friend Jamie Ivey is our guest on the show today! Jamie is a speaker, host of The Happy Hour podcast, and author of the book, If You Only Knew.

I'm so excited to have her here today because she has an amazing story. She's going to teach us about how she got comfortable sharing her story—and how it’s changed her life—so we can learn how to share our stories too.

On this episode, Jamie and I talk about:

  • How to start small and get comfortable sharing your story
  • How to discern what to share with your audience and what not to share
  • How to push past the fear when you don’t want to share vulnerable areas of your life

Encouragement: Wisdom Is Not Weakness

Last spring, I was training for a half marathon. It wasn’t my first time running a long-distance race while pregnant, so I figured I’d be fine.

And I was fine for most of the training. I’d trained up to a 10-mile run and felt great . . . until the week leading up to the half marathon. All of a sudden, I was having a lot of pain—not just running pain, but actual pregnancy pain. But I just kept telling myself, I've done the training. I can do this.

Still, I continued feeling more and more pain throughout the week. I found myself needing to sit down more—I couldn’t even make dinner at the kitchen counter without needing to sit.

So, I called my nurse to make sure everything was okay and ask her if she thought I could do this half marathon. She said, “Well, you’re a runner. You can physically do it. I'm not going to tell you that you can't. However, if you run this half marathon, by the end, you will not be able to walk.”

As you can imagine—because I’m persistent to a fault—even after those words, I was still considering running the race . . . until that night when I tried to stand at the kitchen counter to cut some fruit for my son and had to sit down again. I finally admitted to myself, Christy, if you cannot stand here to cut some cantaloupe, you probably shouldn’t try to run 13.1 miles tomorrow.

So, that was it—I decided not to run the half marathon. But y’all know me. I wasn't totally giving up. I decided I would do the 5K instead.

Well, that night, I woke up at about 1:30 a.m. with pregnancy insomnia. I was up the rest of the night, so I started talking with God about my plans for the race. And I thought, You know, maybe God is telling me not to run at all—like zero miles. Maybe I should sleep in, rest, and pay attention to what He's trying to tell me.

So, at 4:30 a.m., I decided to sit out of the race completely. No half marathon. No 5K. Nothing.

That was so hard for me. You know what I was hearing in my head? You said you were going to do it. You told people you were going to do it. You put it on your Instagram story. You can do it. You did the mileage. You could do this. You should do it. Are you just giving up? Because you know, you could make yourself do it.

To turn off this narrative in my head and decide to choose wisdom over pride was hard.

The next day, when I gave a recap of this on my Instagram story, someone messaged me and said, “Sometimes saying no is harder than running the race itself.” Isn't that true?

Sometimes sitting out, quitting, tapping the brakes, passing on an opportunity, and slowing down is actually harder than pushing forward and pushing through.

I don't know about you guys, but if I get really honest about what was going on in my head, it wasn’t about performing or caring about what others expected of me. It was about pride.

So, let me share something with you that I'm learning: Pride is not power. It's not strength. It's just pride. And wisdom is not weakness. It doesn't mean you’re less than. It doesn't mean you're settling. It doesn't mean you're lazy. It means you're wise. It means you're smart.

God did not let me go to that race. God did not let me push through, hurt myself, or make the wrong decision.

So, I want to give you a challenge today: Maybe right now you’re facing something hard, and you don’t want to say no or sit back because your pride is rising up. You’re thinking, I can do this. I should do this. What will other people think of me? I told people I was going to do it. Well, I want to encourage you to lean in and listen to God's will for your life—not yours.

Because if He's asking you to push through, I promise you He will give you the strength to do it. But if He's asking you to slow down, sit back, and say no, I promise you, if you lean in and listen, He will not let you make the wrong decision.

Jan 21, 2020

How to Be Authentic and Live Confidently as Yourself


1:19 How to Be Authentic

17:03 Being Authentic with Sarah Dubbeldam

41:10 Encouragement: God Did Not Create You to Berate You


2020 Business Boutique Goal Planner

Get going on your goals and make 2020 your best year yet! Order the new Business Boutique 2020 Goal Planner at and use the code BBPLANNER to receive Christy’s Setting Goals video that you can watch right now!

If you have a success story you would like to share with the Business Boutique community, email me at

New podcast episodes are available every other week.

Be confident in your authenticity, even when life and other people try to push you around or tell you to be someone you're not.

A couple of years ago, I was asked to write an article for a very professional publication. Their readers are intellectuals, academics, and probably more conservative and elite. So, you can imagine my surprise that they wanted me—someone who prefers to be more casual and down to earth—to write an article for them about starting a business.

I submitted the article and was a little surprised when they came back with feedback that the tone of my writing was “too chatty.” I was like, Really? You’re surprised by that? Have you not heard me speak, read my blogs, or listened to one of my podcasts? Because that tone is actually my entire brand!

I remember thinking, If you don't want chatty, then you probably don't want me.

Related: Ep 86: Be More Confident by Believing in Yourself

I felt like this publication wanted me to be someone I wasn't. They wanted me to write like an academic with big fancy words, and that's just not how I write, talk or connect with people.

Thankfully, we ended up getting to a good place where they felt like the article met their standards and could be published while staying true to my voice. But it was really eye-opening for me to realize how important it is to not only be authentic, but to be confident in that authenticity, even when life and other people try to push you around or tell you to be someone you're not.

That's why today I want to walk you through how to be authentic in your daily life. This is going to help you not only be authentic, but also remain authentic no matter who tries to push you around. Let’s jump right in . . .

How to Be Authentic

1. Be vulnerable.

Let me go ahead and start by saying this is not my idea. Brené Brown introduced this idea of vulnerability years ago with her book Daring Greatly and her TED Talk “The Power of Vulnerability.” It's a brilliant concept that says, as we step out in vulnerability—as we open ourselves up, not just to pain but also to love—we’re able to have deeper connections and a deeper sense of confidence in who we really are.

As an Enneagram eight, vulnerability is really hard for me. So often I want to put up a tough exterior like I've got it all together. But the truth this: Authenticity is about trueness, and you can’t live your truest self without being vulnerable. If you’re always holding back a piece of yourself or hiding behind a tough exterior, how can you become who God created you to be?

That’s why vulnerability is so important when it comes to being authentic.

2. Tell the truth.

There are two extremes when it comes to telling the truth: There are those who never share the truth, and those who refuse to accept the truth.

Those who never want to share the truth lack the ability to be vulnerable. They want to act like everything is always great, so when someone asks how they’re doing—even if they’re going through a hard time or their kids are driving them crazy—their response is always, “Oh, I’m fine. I'm doing great.”

The other extreme are those who downplay or don’t acknowledge when things are going well in their lives. You know, this person: You give them a compliment about a beautiful meal, a flattering dress, or the way they lead the charge on a big project at work, and they dismiss it or downplay it. They say something like, “Oh, this old thing?” or “It was really a team effort. I didn’t do much.”

Related: Ep 83: Develop Self-Awareness and Turn Your Weaknesses Into Strengths

When you dismiss compliments, you're not only dismissing your own sense of confidence in that moment, but you're also dismissing the truth. So, instead of always rejecting the kind things people say about you, resist the urge to say anything other than thank you. To live a more authentic life, tell the truth—when things aren’t going well and when they are.

3. Know your values.

So often we identify with the roles we play, like wife, mom, sister, friend, leader, etc. And what's interesting is, if we're not careful, we’ll always operate from the surface level of our roles. We’ll fulfill tasks for the people in our lives while missing the deeper layer of what our mind and our heart truly desires and values.

We say things like: “I’d love to work out, but I don't have time to. I value playing with my kids outside, but by the time I get home from work, I don't have any energy left. I’d love to go on a vacation with my husband, but we haven't even been on a date in months.” How can you say you truly value those things when you don’t actually do them?

When you don't spend your life and your time on things that are important to you, you'll live your life stressed, anxious and exhausted because there's an inconsistency between what you value and what your life actually reflects. So, a key to being authentic is to close that gap—to identify what’s important to you, and then actually do those things.

4. Love yourself.

It's amazing how we—women especially—will spend our entire day, from the moment we wake up to the moment we go to sleep, beating ourselves up about how we look, how we dress, how we keep our house, how we parent our kids, how we fail at work, etc. It’s an all day, every day narrative in our head that is mean and exhausting.

But you know what? You can't offer something you don't have, and you can't lead others where you are not. So, if you want to love people in your life, sister, you better love yourself first.

I love how Brené Brown says, “Talk to yourself like you would to someone you love.”

Here’s a really practical tip to help you do that: Go to your Bible! God has some amazing things to say about you. He says He delights over you with singing. That He knit you together in your mother's womb. That He would move heaven and earth for you. That he chose you and that he loves you. You are precious in his sight. Replace the lies in your head and heart with those truths.

If you’ll practice these four things, you’ll be on your way to living a much more authentic life—one that is true to you and that you’re proud of.

Being Authentic with Sarah Dubbeldam

I'm so excited about my guest today, Sarah Dubbeldam! Sarah is the founder and creative director of Darling Media and Darling magazine, a publication that celebrates real women. I love this magazine so much. They have a beautiful quote on the back of their magazine that I believe illustrates what it means to live authentically. It says:

“Darling is the art of being a woman. Darling magazine holds the modern mold of women up to the fire to evoke a discussion on femininity and reshape an authentic design. Darling is a catalyst for positive change; leading women to discover beauty apart from vanity, influence apart from manipulation, style apart from materialism, sweetness apart from passivity, and womanhood without degradation. Darling leads women to practice the arts of virtue, wit, modesty and wisdom, all while creating beauty and embodying love. Darling says women are not only interesting but original, not only good enough, but exceptional, not just here but here for a purpose.”

On this episode, Sarah and I talk about:

  • Why it’s so important to live according to your values
  • What modesty actually means and what it looks like
  • How living authentically leads to living confidently

Encouragement: God Did Not Create You to Berate You

A few months ago, I had an experience that absolutely rocked me to my core.

My husband, Matt, and I were hanging out at our friend’s house for a cookout. The weather was amazing so we—the adults and the kids—were hanging out in the backyard.

My husband watched the boys while I ate, and when I finished, I told him I’d take over watching the boys so he could go inside and get some food.

Well, I went to throw my plate of food away, and the next thing I know, I see my husband running out of the back door to the front of the house. And as soon as I saw him dart past me, I knew what had happened: Conley, my son, had run off.

I took off after my husband and saw Conley standing at the end of the driveway with his toes on the street as cars were flying by. Thank God we got him. Nothing happened. But him getting out of the backyard and near the street was my fault. I was supposed to be watching him.

I cried the rest of the day and kept thinking, How could I be so stupid? What must my husband think of me? What must my friends think? Those thoughts went on and on as I beat myself up about the mistake I’d made.

Now, I want to be clear: The mistake I made that day—taking my eyes off Conley—was not okay.

But you know what else was not okay? How I lived in that shame for the rest of the day.

Related: Ep 76: Practice Self-Care and Give Yourself Grace

As I was praying throughout the day—praying and crying and praying and crying—I felt God say to me, “Christy, we’re a team. Conley is my son too, and I'm going to help you when you fall short. I'm going to be there. There's grace for you in your mistakes.”

I was so incredibly thankful for that reminder. And today, I just want to remind you: When you have those kind of voices in your head—when you make a mistake or you slip up and you're just beating yourself up—I want you to stop and ask yourself a question: Is this what God says about me?

Because I guarantee you, those voices are not from God because God did not create you to berate you.

God will coach. He will correct. He will convict. He will help you grow, improve and mature. But He will not tear you down. He is a God who builds up. He is a God who gives grace. He is a God who shows up. And He is a God who loves His children.

God doesn't just love Conley. God loves me—even in my flaws, my failures and my setbacks.

I love how the Bible reminds us that God is love. First and foremost, God is loving. So, if the thoughts you're feeling or the words you're hearing in your mind aren’t loving, then they're not from God. At the end of the day, the most important identity you take on is that of a loved, chosen daughter of the King. Rest in that today.

I hope this not only encourages you to appreciate someone that might be wired differently than you, but also gives you some practical tips to work better with them.

Jan 7, 2020

How to Set New Year's Goals That Will Transform Your Year


1:29 The Difference Between New Year’s Resolutions and New Year’s Goals

8:48 The 3 Qualities You Need to Set Smart New Year’s Goals

17:13 New Year Goal Setting with Rachel Hollis

28:31 Challenge: How to Love the Enthusiasts in Your Life


2020 Business Boutique Goal Planner

Get going on your goals and make 2020 your best year yet! Order the new Business Boutique 2020 Goal Planner at and use the code BBPLANNER to receive Christy’s Setting Goals video that you can watch right now!

If you have a success story you would like to share with the Business Boutique community, email me at

New podcast episodes are available every other week.

Forget about New Year’s resolutions this year. They’re a waste of time.

Instead, set smart New Year’s goals you’ll actually accomplish.

Believe it or not, they’re not the same thing!

The Difference Between New Year’s Resolutions and New Year’s Goals

Resolutions might as well be considered a wish. It’s an idea of something you want to try that year. Sure, it’s fun and inspiring. But the truth is: We fall off the wagon by February. It’s the reason why you can’t find an empty treadmill at the gym in January. But by February, you can walk right into the gym and start running.

Goals are different from resolutions because goals are action oriented.

Zig Ziglar made goal setting popular with something he called the Wheel of Life. We talked about this in a recent podcast episode so if you haven't listened to that already, go back and hear me deep dive into the Wheel of Life in episode 88. To give you a quick recap, there are seven areas in your life you should prioritize and set goals in (especially New Year’s goals!):

  1. Career (or business)
  2. Finances
  3. Spiritual growth
  4. Physical health
  5. Intellectual growth
  6. Family
  7. Social

Today, I want to help you start 2020 on the right foot by setting New Year’s goals in each of these areas.

Because your ability to set goals will completely affect not just how you start the year, but also how you end it.

The 3 Qualities You Need to Set Smart New Year’s Goals

Every goal you set should have these three qualities:

1. Specific

A New Year's resolution like, “I want to run more,” doesn’t work because it’s not specific. And when you’re not specific, you can’t track your progress or even know if you’ve accomplished it or not.

For example, if you told me you wanted to run more, I’d ask you, “Well, how? Do you want to do long-distance running? Sprints? Do you want to run on the treadmill or outside? Do you want to do trail runs on your own or join a running group?” There's a lot of different ways for you to run more, so get specific.

2. Measurable

Then, I’d tell you to make the goal measurable by asking, “How much more?” Maybe you can run one mile right now without stopping and you'd like to work your way up to running five miles. Or maybe you want to sign up for a race and run a 5K or a half marathon. What is the measurable distance you want to be able to run in order to know that you've actually achieved this goal?

3. Have a time limit

Finally, I’d tell you to give your goal a time limit by asking, “By when?” If your goal doesn’t have a time limit, you won’t be able to measure whether you actually reached it or not.

Related: How to Write Smart Goals

Incorporating those three qualities into your New Year’s goal of running more would turn it into something like: I want to do more long-distance running and complete a half marathon by March 30th.

Now, that’s a goal! You’ll know exactly what you're working on and working toward. And of course, because you have these different ways to measure your progress, you’ll know if you achieved it or not, which is great accountability.

Set Even Stronger New Year’s Goals

Let’s take this one step further. If you really want to accomplish your goals this year, then I want you to add three more qualities to make them even stronger. Make sure they’re:

1. Yours

Your goals need to be things you want, otherwise you won’t work hard for them.

2. Realistic

There’s a long list of things I could never do no matter how many goals I set. And honestly, the same is true for you. Your goals should push you outside your comfort zone, but they shouldn’t be a pipe dream.

Related: Setting Short-Term Goals Based on the Season You’re In

3. In writing

There is power in writing things down. When you write down your goals on paper, you can see them, touch them, and feel them. They become tangible and take on a life of their own.

Y’all, I hope you’ll consider dropping resolutions this year in favor of strong New Year’s goals. Because goals that are specific, measurable, yours, realistic, in writing, and have a time limit are much more likely to be accomplished than a New Year’s wish.

New Year Goal Setting with Rachel Hollis

I'm so excited about my guest today, Rachel Hollis! Rachel is a #1 New York Times bestselling author, an unbelievable motivational speaker, the host of the Rise and Rise Together podcasts, and the founder and CCO of The Hollis Company. Oh, and she's also a wife, mom of four, and goal-setting master!

On this episode, Rachel and I talk about:

  • Why she wrote her book Girl, Stop Apologizing.
  • The unique way she writes goals to achieve big things.
  • How to stay disciplined and motivated in your humble beginnings.

Challenge: How to Love the Enthusiasts in Your Life

Years ago, a friend shared something brilliant with me.

She told me that most people fall into one of two categories: the wow person and the how person.

You know the wow person—you can't miss them! For them, everything is wow! “Wow, I have a great, new idea. Wow, we should totally do that. Wow, let’s take that vacation and leave tonight!” Can you take a wild guess who the wow person is in my marriage?

But we can't all be wow people—and that’s for the best. We all need our how people.

The how person usually counters the wow person with questions like, “How will this work? How long will this take? How much money will this cost? How would you feel? How will I feel? How will this end? How will we get it done?”

We need these people because they make sure things actually happen. While the wow people are busy dreaming and running off cliffs, the how people are asking very good, important questions about time, budget, resources and a path to success.

Related: Say What They're Thinking

This world is full of both wow people and how people. And as you can imagine, in most marriages, there’s a combination of both—opposites definitely attract.

The advice I received that day when I learned about these two types of people was about how the two can work better together. And I’ll tell you, it’s been transformational in my marriage.

Here’s how it goes:

If you’re the how person and you have a wow person in your life, you’re probably used to the wow person coming home every night with a new idea—because they always do. Am I right? They barge through the door and go on and on about their brilliant, new idea.

Typically, the how person will immediately go into their how questions. But today, I want to challenge you to do something different.

If you’re the how person, instead of going directly into your questions, don’t ask any how questions for 24 hours. I know. That’ll probably be really hard for you, but it doesn't matter. No how questions for 24 hours! Instead, join them in their wow by responding with enthusiasm like, “Wow, that’s amazing. Wow, that’s interesting. Wow, that's creative.”

If, after 24 hours, the wow person in your life is still talking about the same wow idea—which is highly unlikely because by then they’ve usually moved on to 17 different, new, more exciting ideas—only then can you start asking all of your how questions.

I know it sounds crazy, but just try it and see how it goes.

When I come home, my husband is very tempted to ask me all of his how questions when I have a new idea. But the reality is: I have a new idea every day. Very rarely do I come home and have an idea that I stick with days or weeks later.

But if it does stick, then, of course, we can get into the plan and all the practical stuff. But you know what? That’s why both types of people are important. We can’t have exciting, new ideas without the wow people, and we can’t bring those ideas to life without the how people. We need wow people and their big dreams as much as we need how people and their details.

I hope this not only encourages you to appreciate someone that might be wired differently than you, but also gives you some practical tips to work better with them.